HR Trends in 2024: The Workplace Evolution in Uncertain Economic Times

Webinar Recap

Fluctuating markets, political instability, and potential changes in government policies and regulations are contributing to economic uncertainty in the new year, which can make planning for 2024 difficult for small and mid-sized business owners.

In our webinar, “HR Trends in 2024: The Workplace Evolution in Uncertain Economic Times,” G&A Partners’ Susan Crowder dives into this economic uncertainty and HR trends that will impact business owners in 2024, including:

  • Managing your workforce through economic uncertainty
  • Preparing the workplace for generative AI
  • An evolving relationship with a more informed workplace

While adopting a flexible business model will allow business owners to adapt more quickly to the changing market, Crowder says fostering strong employee engagement is vital during this period of economic uncertainty.

“You can heavily influence employee retention in your business,” says Crowder, G&A’s HR manager of client success.

The impact may surprise business owners, says Crowder, as unhappy employees can cause morale issues and decreased productivity and innovation. And the cost of employee turnover is expensive, making employee retention a worthwhile investment.

In the webinar, Crowder shares strategies that will foster employee retention, such as communicating transparently with your employees, offering recognition and rewards, and providing professional development opportunities.

You can access the full webinar recording above and download the slides here. It has been pre-certified by the Human Resources Certification Institute (HRCI) and The Society for Human Resource Management (SHRM) for one hour of HR general recertification credit. To earn HRCI recertification credit, you must watch the video above in its entirety and follow the instructions to request your credit. Also, check out our guide, HR Trends in 2024: The Workplace Evolution in Uncertain Economic Times, for more information about the trends discussed in the webinar, and the recommended strategies and best practices you can implement to help your company grow and thrive this coming year.

If you have additional questions after viewing the presentation or need help tackling your HR needs, let’s talk soon. For other resources, go to G&A Partners' website and submit questions to

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G&A Partners is recognized by SHRM to offer Professional Development Credits (PDCs) for the SHRM-CP® or SHRM-SCP®. For more information about certification or recertification, please visit

The use of this logo is not an endorsement by the HR Certification Institute of the quality of the program. It means that this program has met the HR Certification Institute’s criteria to be pre-approved for recertification credit.

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G&A Partners is a leading professional employer organization that offers world-class HR services and a team of experts who can help you navigate employment issues and initiatives such as recruiting and retention. Please schedule a consultation with one of our knowledgeable business advisors to learn more.

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