Webinar Series: Strategic Open Enrollment: Building Benefits That Engage, Empower, and Deliver Results
Aired August 21, August 28, and September 4, 2025
For small to mid-sized businesses, managing employee benefits enrollment can be overwhelming. From strategically identifying and offering the benefits and plans that matter most to employees to communicating effectively and assessing the outcomes of your investment, each stage presents unique challenges.
However, by adopting a proactive and well-planned approach to your open enrollment strategy, you can transform this process. This foresight allows you to seamlessly navigate the open enrollment lifecycle, ensuring clarity, maximizing engagement, and ultimately creating a more beneficial experience for your business and your valued employees.
Take Control of Your Open Enrollment
Our three-part webinar series was hosted by G&A Partners’ Regional Manager of G&A Beneficial Shelley Hopper, who provided essential best practices, timelines, and tools to help you better facilitate a successful open enrollment. Full session details include:
Session 1: Design the Right Benefits Package with Employee Insights
Thursday, August 21
This session covered:
- Understanding today's workforce needs and benefits trends
- Crafting a comprehensive and compliant benefits package
- Leveraging employee feedback for optimized benefits
Session 2: Drive Benefits Awareness and Participation with Better Communication
Thursday, August 28
This session covered:
- The critical role of communication in open enrollment
- Multichannel strategies for effective benefits communication
- Empowering employees to make informed benefits choices
Session 3: Master Open Enrollment by Avoiding 5 Common Mistakes
Thursday, September 4
This session covered:
- Avoiding the five most common open enrollment mistakes
- Developing an actionable open enrollment plan
- Tips and tools for continuous enrollment improvement
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G&A Partners is recognized by SHRM to offer Professional Development Credits (PDCs) for the SHRM-CP® or SHRM-SCP®. For more information about certification or recertification, please visit shrmcertification.org.
The use of this logo is not an endorsement by the HR Certification Institute of the quality of the program. It means that this program has met the HR Certification Institute’s criteria to be pre-approved for recertification credit.
About Us
G&A Partners is a leading professional employer organization that offers world-class HR services and a team of experts who can help you navigate employment issues and initiatives such as recruiting and retention. Please schedule a consultation with one of our knowledgeable business advisors to learn more.
